For those of you opting for a vegan base or cruelty-free lifestyle, there’s one sneaky spot that we can find a majority of the animal-derived ingredients hiding in, and that’s in your makeup products.

Not only do some brands potentially test on animals, even if the ingredients technically state they’re vegan (I know, it’s a tricky world out there.) But it’s become common to find animal ingredients in your lipstick eyeshadow or blushes, which is why it’s essential to do a little extra research. Just because a beauty product is vegan doesn’t necessarily mean it wasn’t tested on animals. A product can be vegan without being cruelty-free and vice versa.

For those of you who are newly stumbling upon these terms, vegan makeup consists of makeup that hasn’t been formulated with any animal products and cruelty-free means the product itself hasn’t been tested on any animals.

It feels like nowadays, big-name brands aren’t vegan or cruelty-free and with all the carefully worded brand statements, it seems like shopping for cruelty-free beauty products is trickier than ever, which is why we’ve narrowed down a few of our favourite cruelty-free makeup brands available to shop in the region.

The common ground between these brands, you may ask? None of the brand’s tests on animals. So without further ado, go forth and enlighten yourself.

LIHT ORGANICS